The world of referrals has changed a lot over the years. In the past, savvy businesses could convince customers to visit the company’s website and drop in the names, emails and phone numbers of friends they thought would benefit from a service or product. Coupled with an attractive incentive, customers would sometimes even take the time to refer 10 or even 20 friends.
And that’s exactly how we started our business well over 15 years ago.
Our company was built on an ability to design and successfully implement what we call “web-based manual input” referral programs. Our clients would provide incentives to their customers and we worked to turn them into motivated brand ambassadors who would scour their personal contact lists for relevant referrals and enter the information into a web form that captured the information in a database for follow-up.
That was then.
The exponential growth of smartphones put a quick and definitive end to the web-based manual input referral method described above; the very idea is inefficient and antiquated in the age of the App.
Today, therefore, the challenge for businesses that thrive on customer-referred leads can be put simply:
How can a business effectively generate leads which are essential to growth?
Many maintain the refer-a-friend form on their website in the hope that some super motivated and data-entry loving customer will decide to type in the contact info of their friends. Others try Facebook and other social sharing methods, only to realize that social sharing provides leads that are too broad and often waste valuable time and resources.
And, many other “referral programs” one finds listed in Google search results could be more accurately described as buzz generation platforms which are uniquely designed for eCommerce websites.
So, what about the millions of businesses whose product or service cannot be packaged and shipped off to the consumer? That’s where ShareSomeFriends delivers. ShareSomeFriends fills this much-needed space with an app that’s designed for businesses to actually interact with customers in person and for whom customer-referred leads for follow-up are more effective than promotional social buzz.
How do we differ?
1. It’s super simple – the app and admin dashboard are so simple to use even your 5-year-old can get referrals. Your customers don’t have to login or register inside the app. They just put in your campaign ID and start selecting friends to refer.
2. Fully customizable – we let you run your own referral program. You choose the prizes, the rewards, and you can easily export your leads and plug them into your favorite CRM, email marketing software, or social ad tool.
3. Communicate with everyone – we have mass text messaging and push notifications built in, so you can communicate with every single ambassador and referral at any point.
Start your 14-day free trial today!