Pro Tips

One of the keys to getting customers to refer friends to a business or an organization is to provide an attractive incentive—the proverbial carrot. What constituents “attractive” will vary greatly, depending on your market and demographics of your customers, among …

Event Marketing

New business owners face a lot of challenges. There’s developing the concept, garnering the human and financial resources to make it a reality and then actually implementing the plan. Simple, right? Oh, and then there’s ensuring that your company doesn’t …

Referral Marketing

Nearly all businesses live by referrals. Whether its simple word of mouth or sophisticated sharing systems, humans are social animals and we share the world we encounter with those around us. The hard part is to find a systematic method …

Event Marketing

Let’s consider “conventional” convention kiosk. Clearly, a kiosk is essential. It allows conference goers the ability to sample your offerings, pick up pamphlets, speak with professionals and exchange business cards – and more. Often, fun swag and giveaways are, well, …

Referral Marketing

“If it quacks like a duck and walks like a duck it’s a duck”. Have you heard that expression? There are some companies among us that sell like the best, hire like the best, treat their customers the best possible …

Student Travel & Study Abroad

Imagine this: you’re a student travel or tour company and you need to get sign-ups for the next season. The next trip is a few months away and you still don’t have the minimum required number of students signed up. …

Growth Hacking

LinkedIn is a completely different game in 2017 then it was even a few years ago. Why? If you’ve not been using LinkedIn recently this is probably how you remember it: You can only connect with people you know If …

Referral Marketing

How do you get 20,000 referral leads in 30 days? This goes back to how ShareSomeFriends was started. We were a 2-man team at the time doing marketing and consulting for a bunch of different businesses. We had one client that …